Anthony Butters | Marketing

Portfolio

ANTHONY BUTTERS

Marketing Manager

Nodero

Performance / Evidence

Nodero

Breaking through in a brand new market

Result

+67%

Company revenue

LearnCoach

Performance / Evidence

LearnCoach

Data-driven Creative. Commercial Results.

Result

973%

Return on ad spend

Te Tari Tūtai

Performance / Evidence

Te Tari Tūtai

Building an audience in niche markets

Result

1,000,000 views

in 3 months

CREATIVE STRATEGY THAT PRODUCES COMMERCIAL RESULTS

SELECTED WORK

We invented the internet!

We invented the internet!

+67% company revenue

+67% company revenue

Advertisement designed to help a new company cut through the noise in a crowded market by making as big a splash as possible.

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Stressed About Exams?

Stressed About Exams?

From creative experimentation to 973% ROAS.

From creative experimentation to 973% ROAS.

Performance marketing campaign designed to generate immediate paid customer revenue for LearnCoach through audience research, creative testing and paid-media optimisation.

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Watch viral teaser trailer

Te Tari Tūtai

Te Tari Tūtai

1 million+ views in 3 months

1 million+ views in 3 months

Online creative campaign, designed to make te reo Māori fun, easy and automatic

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PayHero

PayHero

One concept, six unique ads

One concept, six unique ads

Paid social campaign designed to turn one tightly planned film shoot into six distinct advertisements.

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Love Taupō

Love Taupō

Making an ambitious idea achievable.

Making an ambitious idea achievable.

Promotional campaign film designed to position Taupō as a summer destination travellers would actively choose on its own merits.

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